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By
Bhavesh Naik, President of AMBICA Training (Published July 19, 2004)
Studies after studies – by Stephen Covey, Peter Drucker,
Dr. Deming, Tom Peters and many more business gurus – prove
that successful businesses follow a set of “truths”
or principles that make them successful in the market place. The
question is: Are there similar principles that make a business long-lasting?
If they are there, what are they? Where and how do we find them?
At AMBICA, we are on a quest to find these principles. Of the many
such “Endurance Principles” we have found, one of the
most important ones is what’s called the Art of Self Discovery.
What is it the Art of Self Discovery and how does it help us build
a long-lasting business?
When we study the longest lasting civilizations of the world –
Roman, Greek, Egypitian, Chinese, ancient Indian and many others
– we find that they have one thing in common – they
all share a passion for artistic pursuits. Music, writing, poetry,
sculpture, paintings, drama – these are all woven into their
everyday lives.
Why is that?
A while ago I saw a book in a book store that was about painting
pictures as a healing process. It showed how to paint creatively
to get in touch with your deepest emotions, thoughts and your deepest
Self. The creative pursuit puts us in touch with the process of
self-discovery – finding the deepest essence of who we are.
That’s why such pursuits are so addictive and people are so
taken over by them.
It’s not just a handful of people who engage in this process
of self-discovery, by the way. There is a great interest from those
who don’t possess the specific talents for such arts. They
listen to the music, admire the sculpture or lose themselves in
a great painting.
How does this principle of Self Discovery apply to your business?
That's what we will discover in the next article.
Bhavesh Naik is the President of AMBICA Training. AMBICA Training
helps businesses dramatically increase their profits while building
a long-lasting business. For more information visit www.ambica.net
or send an e-mail to bhavesh@ambica.net.
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